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Traffic Reports: A Breakthrough Solution- Premium placement, live-read advertising message anchored to traffic reports in a cut-through broadcast environment

CTN strategically merges advertiser and consumer interests by connecting brand messaging with the information captive consumers most desire
Traffic Reports are ‘live’ 10 second reporter-read commercials of up to 30 words
90% of Traffic Reports run in Breakfast and Drive times across a multitude of radio stations in each market creating a radio roadblock for advertisers
CTN effectively reaches 21 million Canadian consumers with its ever-expanding network of radio stations in major and minor markets (source: BBM Winter 2011)